Advise Wise has become the latest member of the Equity Release Council.

Advise Wise will work in conjunction with the council to ensure advisers have the necessary tools and support to advise their customers and offer the best possible advice, enabling best outcomes for the client.

The Advise Wise Mortgage Club supports advisers with the product sourcing and the placement of their cases, even with those cases that have been affected by COVID-19, whilst it allows them to focus on their customers.

Jonathan Thirkill (pictured), CEO at Advise Wise, said: “We are delighted to join the Equity Release Council and contribute to the fantastic work the Council is doing on the market. This important step makes our commitment to support advisers and help the market grow even stronger.

“Providing advisers with easy-to-use and powerful technology is our number one priority, together with making it easier for them to keep up-to-date with all the market changes.”

David Burrowes, chairman of the Equity Release Council, added: “Today’s equity release market offers a broad range of product options backed by the highest level of consumer safeguards for any property-based loan.

“We welcome Advise Wise’s commitment to supporting these standards and to raising awareness of equity release as a mainstream financial product by joining our membership.

“With increasingly flexible ways to unlock property wealth in later life, technology platforms have an important role to play in putting an array of information at advisers’ fingertips to help the customer find a suitable product for them.”