Specialist lending firm, Somo, has joined the lending panel of finova.

Somo has become one of a select panel of lenders available via finova Payment and Mortgage Services’, giving finova’s brokers the opportunity to offer their clients products such as Somo’s Valuation Only and second charge loans.

Brokers partnering with finova will also interact with Somo’s team of relationship directors, who cover every region of the UK.

Jade Keval (pictured), Somo’s sales director, said: “We’re excited about this new partnership, not only because it will give us direct access to brokers who can benefit from our award winning products, processes and customer service, but also because we share the same vision as finova. We are both solutions focussed providers that work hard to support and meet the needs of brokers and their clients.

“Somo is steadily growing and relationships like this are an important part of our growth plan. Like finova, we’re constantly looking for ways to simplify the way we do business. It’s the reason why our new brand proposition is … ‘why make bridging difficult?’”

Melanie Spencer, head of finova Payment and Mortgage Services, added: “Somo is a lender that makes things happen because the team is given the flexibility to complete on a wide variety of loan scenarios, even when borrowers don’t fit the standard lending criteria. This will provide our broker clients with even more options when they’re looking for deals.

“We’ve been impressed by Somo’s friendly and knowledgeable team, the versatility of its products and its funding lines, and we’re looking forward to a long-lasting working relationship that ensures our clients get what they need, when they need it.”